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A better way to road mapping
A potential pitfall of traditional road mapping We all know a roadmap is a document that tells stakeholders what products/features we could be launching at a given time frame, such as we could be doing this in the near term, long term, mid term. The current way of road mapping feels good but is it… Read more
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“Yes, I’d buy that”. When you finish building your products
How many times have you heard this line from potential customers and users?You and the team worked hard on the products/features requested by potential users in the interview. You think you know what they want after listening to their feedback. After launch, it is time for those same potential customers to front up. We hear… Read more
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What gets measured. Get done
We are still at the initial stage of MVP. I found myself second-guessing which features to develop and what not to build because these two are incredibly important to get right. After spending a big chunk of time interviewing customers face to face and screencast. I got a good sense of the direction I want… Read more
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Get out of the building and follow your customer’s imagination.
Great, we identified a problem after interviewing 4-0 – 50 people. We have a decent idea of what people pain points are. The people you interview mention they like your potential product, ideas and would probably pay for it. So they say. What they say is one thing and what they do is another. You… Read more
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Who are our competition part 2
A quick recap of our understanding in competition part 1, successful business will have competition and they come from unseen angles don’t let anyone tell you otherwise. There are several types of competition Direct competition / Secondary competition and Indirect competition. DIRECT COMPETITION. As a start-up founder/product owner of a start-up, we need to constantly… Read more
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